Understanding the need for a solution
I love all types of computer games from first-person shooters and MMORPGs to strategy simulations. I love exploring the new environments, story lines, characters, and game mechanics. I also love deconstructing the user experience and interface of the game. This reinforces my ability to see patterns and trends for user interaction systems.
When Minecraft came out many of my friends and their kids started playing — I joined in the fun. Exploring the world was great, but creating a home, fortress, village, or a work of art was even more rewarding.
However, Minecraft lacked the ability to import and export these incredible creations. How could we share something we made with a friend, or load a 3D model into Minecraft? How could we show our creations with the rest of the world?
We needed an application to provide 3D model import and export, as well as voxelization, material editing, asset management, and content sharing. From these conversations an engineer, a business developer, and myself, a product designer formed a business and CraftMaster was born.
We then had the difficult task all startups face — to create an identity system, build a web site and social content, all while developing an engaging product for our target users.
This would be an incredible amount of design work, but I'm always ready for a challenge — and to practice my craft.